EcoHike Website: A UX/UI Case Study
A UX/UI case study exploring the redesign of EcoHike, a sustainable clothing label that produces clothes from recycled plastic. Focused on making user experience more desirable through research-driven design.
Introducing Ecohike website - A revamp of the current website experience
Ecohike is a clothing label which took sustainability to next level by producing and selling clothes made of recycled plastic.
This UX study will mainly focus on how to make the user experience more desirable and add value to the user. We based the research process through various methods and built our visual hierarchy and UI based on results from interviewing and testing our target group.
Good design should make sustainable choices the easiest choices.
Read the full case study on Medium: https://medium.com/@alka.uxui/ecohike-website-a-ux-ui-case-study-bc95c8e2d830
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